It takes about 0.05 seconds to capture your audiences’ attention and shape their opinion about your brand. Create a unique online experience for your page visitors and strengthen your brand reputation with Rankspell Internet Marketing Agency’s custom web design services.



Why Your Business Needs A Custom Website Design
Increase Your Search Rankings and Drive More Targeted Traffic
Your website is the backbone of your business. It supports all your company’s digital marketing efforts and serves as your primary customer touchpoint. A responsive, custom eCommerce website design gives online users a clear idea of your brand offerings, unique value propositions and core values.
According to a report released by the eCommerce Foundation, 88 percent of U.S. consumers perform online research before making a purchase or visiting a local store. Without a professional custom website design, online shoppers can get easily frustrated. This results in an increased bounce rate, poor online reputation and lower conversion rate.
Don’t let this be the case for your business. Ensure your target customers can find and navigate your website with ease. Invest in a responsive, well-designed and informative website to improve your brand’s profitability and success.

Custom Fit Web Design vs. Website Templates: What’s Right for Your Business?
Your website is a powerful communication platform that allows you to market your brand 24/7 and connect with clients from across locations. However, not all sites guarantee your desired return on investment (ROI). The primary consideration is choosing between a website template and a custom design website.
A website template is a pre-made web design that allows developers to plug in content into a sophisticated framework built through HTML or CSS. You can edit limited features, such as colors, font styles and images. But aside from these, what you see is what you get. Although ready-made templates help you save time and money, they lack flexibility and uniqueness.

A custom design website, on the other hand, allows you to establish and express your brand through tailored page elements that align with your objectives. Custom website design cost is relatively higher than website templates, but they offer numerous benefits that give you a competitive edge. A custom WordPress website design is more search engine-friendly, customer-centric, unique and scalable than built-in templates.
By choosing custom website design packages, you build a website around your specific customer journey and brand messaging.
Why Custom Website Design and Development is the Best Option for Your Brand
In this crowded market, a custom WordPress website design can be a key differentiator for your business. A custom eCommerce web design allows you to avoid unnecessary functionalities and bloatware that might reduce its load times. Additionally, no theme restricts you from personalizing the appearance and functionality of a custom design web site.
With a brand-strengthening design, SEO-friendly elements and robust site architecture, custom website design pricing is well worth your investment. Still not convinced that custom website design packages are the better choice for your business? Let’s look at the statistics:
- 40 percent of online users abandon a website with a three-second delay in page load time (Kissmetrics)
- 90 percent of online shoppers trust a brand that provides positive user experience (UX) (Toptal)
- 48 percent of consumers indicate website design as the ultimate deciding factor in determining the credibility of a business (Ironpaper)
- 94 percent of first impressions are related to a website’s visual appeal and navigation (ResearchGate)
A custom design web site provides you with a trustworthy digital presence that meets your business needs in terms of quality, branding and usability. Leverage custom web design services and leave a positive impression on your page visitors. Rankspell Internet Marketing Agency offers professional custom website design to help expand your brand’s online reach.
Professional Custom Web Design Solutions
Get Tailored Web Design That Matches Your Brand
Gain control of your brand identity and move your customers to the bottom of the sales funnel with Rankspell’s custom website design services. Our custom website design company performs in-depth site analyses, audience assessments and business reviews to determine your website’s conversion opportunities.
We identify your goals, plan your strategy and create custom eCommerce website design that matches your marketing framework. By implementing custom website design services, we’ve helped hundreds of clients. Here’s how Rankspell helped Coach Specialists of Texas grow its business:
“[Our experience with Rankspell has been] top-notch!” said Dusty Norris, owner of Coach Specialists. “We want to continue a tight line of communication with our key Rankspell team members as this creates transparency as well as a focus on continual improvement/development.”
Maximize your website’s online potential and facilitate a better customer experience. We’ve got you covered from sitemap and wireframe creation to web migration and custom website design and development. Schedule a consultation with our custom web design company today and get custom website design pricing within your financial capacity.
To compete within your service locations, understanding what is local search optimization and how to do local SEO is critical. Begin your local search optimization now and position your brand in front of your ideal audience segments.
Need expert help to unravel what is local SEO and how to boost your local SEO ranking? The best local SEO company can answer all your local SEO marketing questions and guide you with your local SEO optimization efforts.
Our Latest Custom Website Design Projects



Custom WordPress Website Design Process
Attract High-Intent Customers With An Engaging, Clutter-Free Custom Design Website
Rankspell Internet Marketing Agency has developed an intricate web design process to develop winning websites that deliver optimum results. Here’s a walk through the different stages of our custom web design and development process:


Kick Off
During our initial consultation, our project managers determine your target customers, marketing goals, needs and demands. In this stage, we set your expectations, answer your queries, explain the different stages of your custom website design creation and provide initial custom web design pricing. Doing so ensures we are on the right track.

Strategy
Strategy development serves as the basis of our next course of action. During this phase, we analyze all the data from the kick off, create a proposal, develop proposed site mock-ups and meet with your project manager for approval. The goal is to come up with a comprehensive action plan for the development stage.

Development
This phase covers site development, content optimization and on-site SEO. We ensure all elements of your website, such as your logo design, color scheme and interactive site elements, reflect your branding. Once we’ve completed the front-end and back-end development, we meet with you again for a final site review and revision, if there’s any.

Launch
Finally, we transfer your website from a local server to the live server. To ensure you have a clear grasp of your site needs, we also provide client training where we teach you how to manage the back-end of your website. Our custom website design company offers on-going site maintenance and SEO so you can focus on your internal processes.
Award-Winning Custom Web Design Company
Partner With Us and Save Time, Money and Resources
One of the biggest problems in online marketing today is that small business owners do not understand the significance of having a custom design website. Some entrepreneurs tend to disregard the numerous benefits of investing in a website because of the large custom web design cost. Don’t make the same mistake.
Entrust your custom website design and development with us and gain the following advantages:
- Results-driven websites
- Affordable custom web design cost
- Custom web solutions for enterprise, franchise and multiple-location businesses
- Experienced web design and development experts
-
Seasoned content specialists
- Integrated digital marketing solutions
In today’s internet-driven world, the majority of brand interactions and purchasing activities happen online. If your website does not stand out from the competition, you risk losing potential customers, business partners and profitable long-term growth. Call us now and let us help you connect with high-intent prospects and maintain robust relationships with your existing clients.
SPECIALIST E-COMM DEVELOPERS
We’re a Shopify and ecommerce development agency in Melbourne
Australians are spending billions of dollars every year on online purchases. Ecommerce websites allow retail business to capitalise on this trend by establishing a digital storefront; the first impression your brand makes with a greater reach of potential customers, either cementing your product range as an ideal destination, or creating harmful layers of friction that can turn visitors away. Successful ecommerce websites are built with a personalised strategy delivering not only an aesthetically attractive platform, but one that engages visitors to interact with available features and be drawn towards a seamless conversion. Rankspell specialists have a wealth of experience in professional design, development and support for all ecommerce platforms, giving your business the best representation to your wider, target customer base.




OUR WEB CAPABILITIES
Platforms we work with
Although we have an affinity for Shopify, we’re also fans of Magento, WooCommerce, BigCommerce and more.
Shopify website development case study
Crowd Culture are an Australian based skincare and beauty brand who were looking to launch internationally from day one. Three completely separate Shopify stores were developed to service Australia, Japan and Global customers. With stunning branding and packaging under their belt, we took the reins and did:
- Custom Shopify website design including bespoke country selector
- Built and launched 3 x Shopify stores in difference currencies, in 2 languages
- Curation, installation and customisation of multiple plugins/apps
- Integration with the software used by their 3PL (Third Party Logistics) warehouse, resulting in seamless, hands-off, end-to-end sales
- Digital marketing strategy

MAKE THE RIGHT CONNECTIONS
Ecommerce integrations
Why work harder when you can work smarter? Ecommerce platforms allow you to run your business with greater ease and insight using various external tools integrated with your website. Whether it is refining marketing efforts with better targeting and sales management, maintaining communication through automated email sequencing, offering flexible payment platforms to incentivise consumers, or even managing your finances more efficiently through partnering accounting software, we can do it all. Our team of specialists have the expertise and business understanding to integrate an array of external tools within your ecommerce website to ensure your business enjoys smoother, more rewarding ways of working.

ROADMAP TO ECOMMERCE DEVELOPMENT SUCCESS



































